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Cindy Mark

Leverage Social Media to Engage Patients, Attract New Clients, and Deliver Value

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In today’s digital age, social media has become a powerful tool for dental practices to connect with patients, attract new clients, and expand their outreach. By utilizing various social media platforms strategically, dental practices can enhance their online presence, build stronger relationships with their patients, and provide valuable content. Let’s look at effective ways dental …

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Delivering the WOW Factor in Your Dental Practice

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In the fast-paced world of dentistry, standing out from the competition is essential for busy, thriving practices. Beyond providing top-notch dental care, delivering a WOW factor that leaves a lasting impression on patients is key to fostering loyalty and word-of-mouth referrals.  Below are five impactful strategies designed to elevate the patient experience, emphasizing the importance …

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Fostering Authority in Your Dental Practice

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In the dental practice setting, establishing authority is vital for ensuring a smooth and efficient operation. However, true authority goes beyond merely asserting power; it involves building trust and credibility among both staff and patients. As a seasoned dental coach,  I’ve come to recognize that creating authority in the workplace is not about dominance but …

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Successfully Measuring and Tracking Operational Effectiveness

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Running your successful dental practice requires more than just excellent clinical skills and patient care. To thrive in a competitive landscape and deliver high-quality services efficiently, dentists and dental offices must prioritize measuring and tracking operational effectiveness.  By doing so, you can gain valuable insights, make informed decisions, and continuously improve your practice’s overall performance.  …

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Unveiling the Power of the ‘Know, Like, Trust’ Factor

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In the realm of dentistry, fostering strong patient relationships is not only crucial for practice success but also for ensuring optimal oral health outcomes. One essential concept that dental professionals should embrace is what has been a key element inside the entrepreneurial space for years, which is the ‘Know, Like, Trust’ factor.  By understanding and …

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Taking Time Off Increases Your Productivity

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In the midst of the pandemic, many individuals found themselves reevaluating the importance of taking time off from work. It became common to question the necessity of vacations when travel and leisure opportunities were restricted. Understandably, there was a collective desire to minimize time off and focus on catching up financially, rebuilding (in some cases) …

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Transforming Patient Complaints into Positive Experiences

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Ensuring patient satisfaction is paramount in dentistry, but occasionally, expectations may not align due to various factors. Whether it’s a flaw in the system or a patient’s perception, effectively managing and responding to complaints is crucial for a positive outcome.  Although most of our energy may be spent on a small percentage of our patients …

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Making the Difficult Decisions when Creating your Dream Team

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It seems that many offices are dealing with staff turnover at a rate that is higher than expected. Sometimes this is due to the team member running after the next dentist who is willing to pay more, lifestyle choices for their schedule or it can mean that a person interviewed better than they performed. Sometimes …

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Dental Practice Marketing: Strategies for Attracting New Patients

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In today’s competitive business landscape, marketing has become crucial to any successful business, even a dental practice. By using dental practice marketing strategies effectively, you can attract new patients, build your reputation, and grow your practice. It is best to educate yourself and then work with a Canadian marketing company that specializes in Dental Clients. …

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Has your Hygiene Department Evolved?

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Very often hygiene departments are forgotten in a dental office, the hygienists provide care and if there isn’t a problem with open time most offices feel that their department is performing well. There is a lot more to ensuring that your hygiene department is performing well then just looking at open time. You will  want …

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